November 24, 2020

Press Officer Job Description

Roles and Responsibilities

  • Ensure that the club has a high profile in the local community through frequent publicity articles appearing in social media and mainstream mediaand other marketing initiatives
  • Chair the PR sub-committee

Key Activities

  • Maintain a database of social media and mainstream media contacts Chair the PR sub-committee responsible for coming up with marketing strategies, fundraising and sponsorship ideas and activities
  • Send Press Releasesto local media on performance by DARC at open events and other newsworthy club activities
  • Update social media, including the Club’s Facebook and Twitter pages
  • Update the Results Section of the DARC website
  • Ensure the advance publicity of all club events
  • Ensure any accidents witnessed or heard about are correctly reported
  • Ensure the club rules and bye-laws are abided by
  • Promote and model Club culture and ethos

Person Specification

  • Excellent writing skills
  • Good communication skills
  • Ability to persuade and influence
  • Ability to handle criticism
  • Understanding of social media
  • Good understanding of IT